MUJI, a way of life

Beijing Hotels: Nearby Muji Shop
MUJI is a Japanese retail company which sells a wide variety of household goods. Its earth-friendliness and no-logo policy make it popular among youth. A friend of mine in Xiamen even flied to Shanghai on holidays for MUJI's skin care products.
Now MUJI has opened the first shop in Beijing on March. I can't wait to pay it a vist. Located in Joy City, Xidan, the new chain sells goods ranging from pens, notebooks, and clothing for men and women to major kitchen appliances and bathing items. Food, electric appliance and furniture are not on sales yet. It is not easy to give price for each item but is certainly higher than those sold in Chinese supermarket.
All the goods have a Japanese label, and most are made in China and Japan. Inventive uses for materials that might otherwise have been discarded or ignored result in innovative product at the lowest cost are the character of MUJI, like those various size of recycling-paper envelops (10 Pieces /pack), with prices ranging from RMB 10 to RMB 20.
MUJI is not only an internationally renowned company, but for many people is a way of life.
For the first Beijing branch, many criticized its small space and lack of merchandiser. Nevertheless, its is the first in Beijing, and I hoped the second one could be better.




